wlw Retargeting



With Retargeting, you can reach your target audience directly through display advertising - without any wastage. You’ll be addressing exactly those potential customers who have been searching in the categories you’ve selected. This will get you extra attention - including from potential customers who haven’t clicked on your company profile at wlw.

Your benefits

  • Generate more reach and do that directly in your core target group, which is made up of 1.3 million purchase decision-makers.
  • Receive extra attention from potential customers who haven’t clicked on your company profile.  
  • Reach your target group without losses.
  • Your individual banner set is attractive and is designed, on request, by the wlw Design Team. 
  • Create lasting memories, even when your customers are on other websites.

How Retargeting works

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Service description

Service package

Number of potential customers (guaranteed minimum)

5,000 2,500 1,500

Ad impressions per month guaranteed

50,000 25,000 10,000
Total Ad Impressions (run time 12 months)
600,000 300,000 180,000

Price per month*

from € 999

from € 499

€ 299

         *Plus a set-up fee of €99. 

Included in your service package

  • Individual campaign with a link to your “Wer liefert was” company profile or also to your website starting with the Plus Package category or higher
  • Free choice of countries: reach targeted users from Germany, Austria or Switzerland; other countries can also be combined starting with the Plus Package category or higher
  • Cross-device display advertising in the extensive network of top websites
  • Guaranteed fulfillment of your booked Ad Impressions
  • Frequency capping: maximum 10 banner displays/users per month for a positive branding effect
  • Performance report: monthly evaluation and preparation in one clearly organized report

Process flow

    • Contract conclusion

      In consultation with your sales rep you’ve worked out the appropriate product for you, defined your target group via category selection and given us the task of implementing your retargeting campaign. As soon as we’ve received your order, you will receive an order confirmation by e-mail.
    • Banner design

      Simply provide us with your logo as well as a selection of 4-5 images for the individual design of your banner set. On this basis, we will create a set tailored to your corporate design with 7 animated banners. You also have the option to provide us with ready-made banners based on the technical specifications.

    • Banner consultation

      We will send you your individual banner set for consultation purposes. Any requests for customization will be considered here. If you have supplied your own banners, these will be reviewed once again for usability, and we will contact you if any adjustments are needed.

    • Campaign start

      After the final release of the banners or delivery by you of your own usable banners, your retargeting campaign will start at the requested time and your banners will be shown to the specifically selected target group.

    • Reporting

      You will get a detailed overview of the performance of all the key figures of your campaign every month. If you have any questions, you can contact your advisor or mail us at info@wlw.de at any time.

    Would you like a personal consultation?

    We’ll be happy to advise you in a one-to-one discussion and work with you to analyze the best service package to meet your needs.

    Request a no-obligation consultation now.

    The “Wer liefert was” movie

    Who we are and what we offer in 120 seconds / Click here 

    The “Wer liefert was” brochure

    Who we are and what we offer: All information in compact form for download / Click here for the wlw brochure

    Contact us

    You can reach us via:
    T: +49 (0)40 2 54 40-0*
    E-mail: info@wlw.de

    *We look forward to hearing from you!
    Mon-Thurs from 8.30 a.m. to 5 p.m.
    Fri from 8.30 a.m. to 3.30 p.m.